Fashion and Style

New Fashion Trends

Keep up with the new fashion trends, from street style fashion or the latest cutting-edge designer collections from haute couture to ready-to-wear and resort fashion collections. Learn how to make the new fashion trends wearable and stylish, new and different with the key pieces from each season.

Saturday, 19th Feb 2011
Springfield Spring/Summer 2011 Lookbook

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The new Springfield collection comes with a very colorful style and a certain vintage vibe through boho, ethnic prints and bold shades. Moreover, the spring/summer 2011 lookbook from Springfield is the perfect reflection of the effervescent and youthful spirit of this line. Brights, flowers, denim, but also sweet hues of beige and romantic knits are some of the offerings brought by the famous Spanish brand.
The new Springfield lookbook for the upcoming season is fresh, full of life, utterly expressing the casual touch of the collection which includes practical, bohemian looks suitable for teenagers who are totally in love with invigorating spring mornings and sunny summer days.

There is something in the Springfield collection that makes it so lovable and sweet. All the clothing items and accessories are an embodiment of a distinctive, yet beautiful combination of uniqueness and voguish. In fact, the line manages to cover a wide range of the spring/summer 2011 trends. We can see brights, floral prints, a lot of denim, shades of nude, and nautical-inspired stripes.

A timeless design and a great assortment of colors describe best the skirts, dresses, shorts, blazers, trench coats, jackets, parkas, overalls, cardigans, t-shirts, but also the array of cute shoes and accessories, such as scarves, hats, headbands, and handbags with a vintage feeling.
Read more: Springfield Spring/Summer 2011 Lookbook / New Trends
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Friday, 18th Feb 2011
O'2ND Spring 2011 Ad Campaign

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The O'2ND spring 2011 ad campaign features models Sigrid Agren, Julija Steponaviciute and Molly Smith in a surreal realm where gigantic roses grow. Despite those huge details, nothing seems to outshine the beauty of the collection. The stunning photos for the Korean brand's campaign were taken by Tim Walker who manages to capture the beauty of the collection perfectly and the result is absolutely breathtaking.
It is more than true that a picture is worth a thousand words. Well, the photos in the O’2ND spring 2011 campaign are a good example in this sense. These images are so romantic, just like they were telling a fairytale, with a special atmosphere created through amazing details, flawless characters and gorgeous clothing.
The unique concept manages to perfectly catch the femininity and magic feel of the designs.

Little ladies Sigrid Agren, Julija Steponaviciute and Molly Smith are lensed by famous Tim Walker in a campaign for the Korean fashion brand O’2ND in a mesmerizing background created by set designer Simon Costin. The girls were styled by Kate Phelan, the hair was done by Malcolm Edwards and the makeup by Sam Bryant.

The result of the campaign is more than astonishing and delightful, all the elements being very well thought and chosen in order to complete the overall view in an excellent way. Despite its visible simplicity and purity, the campaign has something that makes us think about impeccability and perfection. And the clothes and accessories play the most important part.
Read more: O'2ND Spring 2011 Ad Campaign / New Trends
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Friday, 18th Feb 2011
Lauren Conrad Paper Crown Lookbook

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Her reality show was a no-go, still we have the privilege to admire the Lauren Conrad Paper Crown Lookbook. The new clothing line furnishes us with a parade of on-trend outfit alternatives. The flirty dresses and loose jackets will steal the heart of all fashionistas. This Fall trawl the market for the mesmerizing collection envisioned by the beloved The Hills star.
One of the most influential style icons of the moment who is also a promising designer managed to pamper our beauty-sense with fabulous fashion collections throughout the years. Indeed her reality show , illustrating the actual creative process, that gave birth to this mesmerizing line proved to be less catchy for MTV. The collection still lives on and it is revealed to the public, in spite of being actually launched this Fall. The Lauren Conrad Paper Crown Lookbook is flirty and feminine in the use of tailoring patterns together with the versatile color palette.

Echoing her unique style perspective and fantasy, these looks all can be easily associated with the genuine style of The Hills star. The name of Lauren Conrad equals a refined style-awareness slightly vintage chic-inspired apparels as well as a sophisticated and unearthly sense for contemporary fashion. There are hardly any trends left out from this dapper cavalcade of attires, as a consequence, devote special attention to skimming through the whole line in order to spot your favorite outfit.

Read more: Lauren Conrad Paper Crown Lookbook / New Trends
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Thursday, 17th Feb 2011
Zara TRF New Color Pants Lookbook 2011

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If you're a real thrill-seeker make sure you throw a glimpse at the Zara TRF New Color Pants Lookbook 2011. The bright and bold shades will help you break with the old time style rules and mix all the key colors of the season. Learn how to add a color splash to your wardrobe following a few easy-to-adopt fashion tricks.
If you're prepared to ride the fashion roller-coaster make sure you embrace some of the key color trends of the upcoming season using these dapper outfit ideas as the best source of inspiration. Together with the color palette it is also highly recommended to take a closer peek at the pants trends that help you emphasize your curvy silhouette.

The Zara TRF New Color Pants Lookbook 2011 will give you the opportunity to pull off an effortlessly stylish and high street look. A hip look without a doubt requires an open-minded attitude towards styling. Therefore, it is your fashionista duty to come up with versatile ideas on how to keep your appearance versed with the newest trends. While some might consider colored pants a real faux pas, it would be still advisable to experiment with them in order to see whether these suit your preferences.

Read more: Zara TRF New Color Pants Lookbook 2011 / New Trends
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Wednesday, 16th Feb 2011
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Pepa Loves Spring/Summer 2011 Lookbook
Tuesday, 15th Feb 2011
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Forever 21 Spring 2011 Lookbook
Tuesday, 15th Feb 2011
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H&M Spring Awakening Campaign 2011
Tuesday, 15th Feb 2011
H&M has released its Spring Awakening Campaign 2011 featuring famous models Freja Beha Erichsen and Raquel Zimmermann in '70s-inspired ads. If in the past we were...
Rory Beca for Forever 21 Spring 2011 Lookbook
Monday, 14th Feb 2011
Raid the fashion stores for the most cheerful and girly outfits as the ones presented in the Rory Beca for Forever 21 Spring 2011 Lookbook. We're counting down...
Miss Sixty Jeans Spring 2011 Lookbook
Friday, 11th Feb 2011
Utility couture lives its second heyday, therefore some might be in the quest for the most flattering jeans designs. The Miss Sixty Jeans Spring 2011 Lookbook is...

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